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Explore selected bajaj-life-insurance video projects, case studies and production examples from Santanu Productions. The projects below showcase real-world work across corporate, industrial and brand communication requirements.
Product promotion Audiovisuals created during pandemic. The trends has been that clients share their WhatsApp videos and we create a presentable audiovisual around them.
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India – 7th biggest country in terms of geography. It has 5500 cities and 640,000 villages with 65% of population residing in rural India
The overall general insurance penetration is 0.8 percent of GDP while it is only 0.1% of GDP in villages.
The opportunity is big, but given the wide geographical spread, low ticket size and annual nature of policies, the challenge is how to reach economically. As it requires large number of offices and agents.
The only solution is to go digital
A revolution is taking shape in India to take insurance to the remotest corners of the country. The key to success is a model, which sells simple, easy to understand, low ticket size products and is cost effective for the insurer.
This mission is being achieved jointly with the partnership of the government and the insurance industry through effective use of technology.
Through the government’s national eGovernance platform i.e Common Service Centers, a wider reach can be achieved with help of 140,000 eKiosks.
Heart disease complicates life
Fear of a second cardiac event
Frequent diagnostic tests.
Monetary Burden.
Remembering to take multiple medicines.
It’s through touch that we experience life’s most beautiful sensations. But, without skin there is no touch.
Indian wines have evolved and is now accepted world over. Wine festivals and wine tourism, are now taking a life of their own. Every year during the grape harvest, the tryst with Pause Wines is something you will always remember.
A moving story that celebrates the return of a trusted healthcare name—Hoechst—through a nostalgic brand launch video by Sanofi Aventis. Set in rural India, the film follows a doctor who journeys through memories of his impactful connections with patients. With soulful visuals shot near Virar, this AV blends emotion, legacy, and hope in healthcare for all.
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