Explore selected percept-advertising video projects, case studies and production examples from Santanu Productions. The projects below showcase real-world work across corporate, industrial and brand communication requirements.
A powerful Promo video created for Sunflag’s SSR 550 stainless steel rebars, showcasing its superior strength, corrosion resistance, and relevance in critical infrastructure. Shot over 4 days at the Bhandara plant, the film highlights advanced manufacturing, expert insights, and national endorsements. Produced by Santanu Productions, the video positions SSR 550 as the future of reinforcement for bridges, monuments, and earthquake-prone zones.
Launch Video of The Club in Andheri, Mumbai (1996) for TBWA Advertising
WE ARE
Team Anti-infectives
The pride of Pfizer
Our research brands. Our pride
Magnex, Zosyn, Solumedrol, Dalacin C and Fragmin.
Our flagship brands
Meronem, Tygacil, Eraxis and Vfend.
Our growth driver brands
Protein is the most essential nutrient after water, and this promotional film for Protinex by Wockhardt brings that message alive with clarity and credibility. Designed as a consumer-focused product promotion video, the film blends actors, carefully planned blocking, strong scripting, and VFX shots to communicate daily nutrition in a relatable, aspirational tone. The audiovisual positions Protinex as a trusted health drink while balancing emotional connect with scientific assurance, making it effective across digital, retail, and brand marketing platforms.
A compelling TV commercial created for Mitashi's Smart Computer, an educational multimedia CD-ROM designed for children. The campaign combined entertainment with learning to showcase a feature-rich digital product in a concise, memorable format. The commercial demonstrates how strategic advertising can simplify complex product offerings, strengthen consumer recall, and support retail marketing through impactful visual storytelling.
A 30-second television commercial created for Mitashi Edutainment to introduce the brand through distinctive cel animation rather than conventional live-action advertising. Featuring expressive caricature characters against monochrome backgrounds, the campaign was designed to create instant recall while communicating the fun, energetic personality of Mitashi's educational entertainment products. The commercial aired on NDTV India and cinema screens across India.
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