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Case Study: ICICI Bank

ICICI Bank - How to Pitch Banking Products Effectively | Customer Call Roleplay Training Video

DESCRIPTION: A realistic roleplay-based training video created for ICICI Bank to demonstrate how banking executives can effectively pitch products to inbound customer calls. Filmed with professional actors in a simulated bank environment, this video makes soft skill and sales training engaging, repeatable, and cost-effective for HR and L\&D teams.


#iprulife #Roleplay #crossselling #icicibank
**🎬 Case Study: Making of the Bank Call Pitch Roleplay Video**

🔹 Realistic Roleplay Format
We recreated a typical customer call scenario using professional actors to demonstrate the right tone, flow, and communication style when pitching financial products.

🔸 Multi-Camera Setup
The shoot was executed in our studio using multiple cameras to capture natural gestures, facial expressions, and interpersonal dynamics with visual clarity.

🔹 Studio-Set Bank Environment
The set was designed to resemble a bank office, offering authenticity without needing to shoot at an actual branch—saving time and cost.

🔸 Scripted for Learning Impact
The dialogue was carefully scripted to present objection handling, benefit explanation, and soft skills in action, making it easy for trainees to grasp and replicate.

🔹 Ideal for Scalable Training
This video format is reusable, scalable across regions, and helps minimize live training hours—especially useful for large organizations like banks and insurance firms.

🔸 Produced by Santanu Productions
Santanu Productions, a trusted corporate video production company based in Mumbai, specializes in creating high-quality training videos that simplify complex human interactions into teachable moments.

SEO tags:
roleplay training video production, customer service training film, soft skills video for banks, how to sell banking products, corporate training AV, call center training video, customer support training content, ICICI Bank training video, Santanu Productions Mumbai, explainer video for sales training

\#TrainingVideo #CustomerSupportSkills #BankingSalesTraining #RoleplayVideoProduction #SoftSkillsTraining #CorporateFilmmaker #CallCenterTraining #SantanuProductions #EmployeeTrainingVideo #VideoForHRAndLND

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🎥 𝗔𝗕𝗢𝗨𝗧 𝗨𝗦
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Santanu Productions is a premium corporate video maker based in Mumbai** with over 28 years of experience in crafting brand stories, explainers, and multilingual audiovisuals.

📞 To discuss your next project, visit:
🌐 https://www.santanu.biz
📧 mail@santanu.biz

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How to Pitch Banking Products Effectively | Customer Call Roleplay Training Video
A realistic roleplay-based training video created for ICICI Bank to demonstrate how banking executives can effectively pitch products to inbound customer calls. Filmed with professional actors in a simulated bank environment, this video makes soft skill and sales training engaging, repeatable, and cost-effective for HR and L\&D teams.…
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Corporate Videos
Corporate profile videos, brand videos that includes branding, corporate values, factory & office shoot, drone videography, products, employee activity and testimonies, company legacy, certifications, quality assurance, HSQE, CSR, rewards and recognition among others. Creation of the classic Corporate Videos are our forte, nevertheless, we have mastered making all forms of corporate communication videos. Learn more...
TV Commercials
We create Commercial Spots, Television Commercials, TV Spots or advertisements that are novel, impactful and are memorable. Our concepts are brainstormed and scripts are meticulously crafted to convey your brand message effectively. Pre-production involves detailed planning, including casting, location scouting, and storyboarding to ensure a smooth shoot. During the production phase, professional filming takes place with high-quality cameras and equipment to capture visually appealing footage. Post-production includes editing, color grading, sound design, and the addition of visual effects or animations to enhance the commercial's appeal. These services also offer compliance checks to ensure the ad meets broadcasting standards and regulations. Finally, the commercial is formatted for broadcast specifications, ready to capture the attention of TV audiences. Here, novelty is the name of the game. We specialise in making your 30 second spot stand out among the clutter Learn more...
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Wide range of social media offerings designed to engage audiences and boost brand visibility. Content strategy and planning, targeted messaging involving concept ideation and scriptwriting to craft unique and captivating narratives. The production phase includes creating short-form videos, explainer videos, promotional content, live streaming, and testimonials tailored to various social media platforms. Post-production enhances these videos with professional editing, motion graphics, sound design, and subtitles for accessibility Learn more...
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Employee motivation is a full-time excercise the marketing and human resource departments are always engaged in. We have been creating numerous motivational audiovisual for several pharmaceutical, banking and other industries that are creative, engaging, full of thrill, and impart a lot of energy to their employees. Our clients keep coming back to us for new motivational AVs because they do make an impact Learn more...
Training Videos
Training a large number of employees, channel partners or end users across different locations on new SOPS, or a new product may consume a lot of time & resource for an organization. Our training videos have been helping many clients such as ICICI Prudential, HDFC Bank, Pfizer create quality training material in a lucid and articulate manner. These are supported by ample use of graphics and other creatives Learn more...
Roleplay Videos
Roleplay videos are the quickest way of deploying training videos. They are helpful in demonstrating soft skills, service training, how to sell a product, or training customer support teams. Roleplay videos involve capturing ideal scenarios of interaction between a few individuals playing the role of seller or buyer. Our multi-camera setups capture every individual and their gestures in detail from different angles so that the end-user of the video can quickly learn the mannerisms and style of communicating from an ideal scenario. We often employee professional actors for such jobs who carry the film highly professionally using a thoughtful and a foresighted script Learn more...
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Whether it's a workflow, business process, or product concept—we bring it to life with style and clarity. Our explainer videos don’t just inform—they captivate. We turn complex ideas into clear, compelling visuals that engage your audience and drive results. With smart scripts, bold graphics, slick animations, and professional voiceovers, we make your message stick. Learn more...
Animation Videos
We specialize creating quality 2D and 3D animation videos for the last 3 decades to demonstrate various products, infrastructures, systems, processes and machines. Animations help in visualizing and understanding of concepts easily Learn more...
Whiteboard Animation
Our whiteboard animation services offer a highly engaging and visually compelling way to explain complex ideas through simple, hand-drawn illustrations. Clients can expect a crisp, clean visual style that combines storytelling with motion graphics to deliver clear, memorable messages. Ideal for explainer videos, training modules, product demos, or educational content, whiteboard animations help capture attention and improve retention. From scriptwriting to voiceover and animation, each project is tailored to meet specific communication goals, ensuring that the final video resonates with the target audience while reflecting the brand’s tone and style. Learn more...
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CSR Videos
Our Corporate Social Responsibility (CSR) videos focus on showcasing a company's commitment to social and environmental causes. These services begin with strategic planning to align video content with CSR goals, followed by creative development to craft compelling narratives that highlight the impact of CSR activities. During production, high-quality filming captures real-life stories, interviews with beneficiaries, and on-site project footage to convey authenticity and transparency. Post-production involves editing, adding subtitles for accessibility, and incorporating graphics or animations to emphasize key messages. The final videos are optimized for various platforms, including corporate websites, social media, and presentations, ensuring maximum reach and engagement. These videos effectively communicate your company's values and contributions, enhancing its reputation and fostering community trust. Learn more...
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Testimonial Videos
A video testimonial is an audiovisual of a customer, a client, employee, or other stakeholder praising a company, talking about how your company’s product or service has helped them or what they like about the company.  Our creative testimonial videos appear candid and genuine as we pamper our speakers, rehearse them well, make them comfortable, and sometimes use teleprompters Learn more...
Events
To capture the attention of a passerby in his brief view time, corporate videos for trade fairs are designed with rapid movement of shots, eye candy VFX, foot tapping music, no voice, ample animated large text supers with special effects ande glimpses of important highlights. Events are candid collection of real people footage capture by super smart cmaera team for the best angles & moments. Over the decades we have mastered both. Learn more...
Language and Dubbing
Subsequent to creating an audiovisual in English, often our biggest byproduct is dubbing those audiovisuals in foreign or vurnacular languages to reach a wider audience.  For years we are associated with many world-languages audiovisual transcripts writers, translators, language quality supervisors, voice dubbing artists, and studios across the globe. What's more, your brand gets a global footprint. Learn more...
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RELATED INDUSTRY

💊 Pharmaceuticals
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💻 Tech & Business Process (IT & ITES)
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🛒 Retail & FMCG
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We have a team of marketing executives spread out across Mumbai and Thane. Whether you are around Andheri, Chembur, Mulund, Tardeo, Powai, Lower Parel, Navi Mumbai or Thane Ghodbunder, our team will reach you quickly for a personal meeting and offer our best solution for a corporate video production. We also provide services in Gujarat and other far flung places across the nation.

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Studio: 201-C6, Swastik Park, Bramhand, Azad Nagar, Ghodbunder Road, Thane (W) - 400607 Maharashtra, India
✆ 9892913567 (Mumbai) 📧 mail@santanu.biz
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