DESCRIPTION: Launch Video for Hoechst from Sanofi Aventis.
A detailed script was created to highlight the coming back and brand recall in the minds of rural India. The story is based on a doctor going back into flashback, remembering how his patients remember every word of his advice. The characters include a doctor and a rural village girl. Set in the outskirts of Virar beach near Mumbai, the props in the film represent symbolism.
It was fun shooting at the beach and the village.
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