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CASE STUDY

CLIENT: MONDELEZ CADBURY

MONDELEZ CADBURY: BEST PRACTICES FOR BISCUIT HANDLING

DESCRIPTION: #biscuits #mondelez #cadbury #oreo

Best Practices For Biscuit Handling
Brought to you by
Mondelez India Foods Private Limited.
MOTIVATION
Have you noticed that many people pray to God before commencing their meal?
Food is God’s gift to all of us.
There is no emotion greater than satiating one’s hunger.
We often see food in surplus in our factories and storage.
Surplus food may sometimes trigger a contempt for that food.
That’s when we waste food. Or even not care for it.
While handling food consignments we get reckless and unknowingly cause damage to the shippers.
Mondelez food & confectioneries sell products to millions of people across the globe every day.
It is your responsibility to ensure that you send the right quality of product to our customers and consumers


INTRODUCTION
While you know your job well, certain habits will minimize breakage to our shippers and biscuits
Everyone’s salary here comes not from how hard we work but from how well we enable our products reach our customers.
As a frontline player in supply chain, you have tremendous responsibility.
Whether in warehouse, during loading, at transit, unloading or at distributor’s site, the little care pays off.
Let’s work as a team. Let’s work efficiently and teach others to work efficiently too.
Let’s make these our daily habit.
HABIT 1: DO NOT DRAG SHIPPERS ON THE FLOOR
Dragging a shipper will invariably break many packets of biscuits within, that you may not be aware. Making the shipper useless, cause losses and additional efforts of resending the lot.

At Mondelez, we care for our work force. We have designed our shippers light so that you can carry them effortlessly.
Avoid taking a short cut. The extra effort is definitely worth. It will save your efforts in re-sending the goods.
HABIT 2: DO NOT STORE THE BISCUITS SHIPPERS BELOW A HEAVIER SKU DURING STORAGE AND TRANSIT
What happens when you keep a heavy object over a light one?
The light one may get damaged, right? Elementary! Everyone knows it.
Also, keeping heavier SKU on top of a light one will make the entire stack unstable and may crash down during transit or cause an accident.
HABIT 3: DO NOT THROW THE SHIPPERS WHILE LOADING OR UNLOADING
Just because we have designed our shippers light for your good, please do not act Superman.
Throwing a shipper may appear cool, but you cannot see the damage to the fragile biscuits within. Remember, company’s loss is eventually your loss.
HABIT 4: FOLLOW THE ARROW DIRECTIONS DURING LOADING OF THE SHIPPERS
We understand that you work very hard. There are times when we get tired and tend to be little careless.
That’s OK. However stacking, without following the arrow directions may cause damage and return of the goods by the distributor and the retailer.
But a little care will save you from Finished goods being returned and resend the consignment.
HABIT 5: DO NOT SIT OR STAND ON THE SHIPPERS DURING DELIVERY TO THE DISTRIBUTOR / RETAILER
No place to sit? No! No! No! Not on the shippers please.
The shipper may not break but the fragile biscuits within will surely break
HABIT 6: FOLLOW THE STACKING NORMS MENTIONED ON THE SHIPPERS DURING STORAGE AT THE WAREHOUSE / DISTRIBUTOR WAREHOUSE

Good stacking habit will always ensure that the consumer gets a good product.
HABIT 7: ALWAYS FOLLOW FIRST IN FIRST OUT OR FIRST EXPIRY FIRST OUT PRINCIPLE WHILE SELLING THE PRODUCT TO RETAILERS.
Taking out random shippers from the front to make your work easy will invariably lead to old products remaining back and new products moving out.
This may soon result into accumulation of old products which will expire.
Always follow first in first out or first expiry first out principle while selling the product to retailers.
HABIT 8: KEEPS STACKS INTERLOCKED TO EACH OTHER TO PREVENT COLLAPSE
Stacking the shippers one above the other may result in collapse of the entire stack.
Keeps stacks interlocked to each other to reinforce and prevent collapse
RECAP

CONCLUSION
Let’s care for what we offer to the world, and be proud about our efforts in ensuring the best quality of Finished product is delivered to our customers and consumers.
Let’s see God in our service and pray that no one remain hungry today.




Audiovisual created by Santanu Productions - A Premium Corporate Video Maker in Mumbai. For more information please visit - https://www.santanu.biz or email us at mail@santanu.biz

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