The Swiss Army Knife for All Your Creative Needs ®
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Explore selected life-insurance video projects, case studies and production examples from Santanu Productions. The projects below showcase real-world work across corporate, industrial and brand communication requirements.
HDFC Bank’s Sustainable Livelihood Initiative #empowersCSR rural women through financial literacy and entrepreneurship. This film captures real stories of transformation from villages across South India—where women, once confined to their homes, now lead small businesses and inspire others. Through heartfelt testimonials, cinematic visuals, and data-driven graphics, the video showcases how quiet courage is changing lives and building stronger communities.
Axis Business Intelligence Unit or BIU drives data driven insights for the Bank
Axis Bank today is one of the largest private sector bank in India. The Bank offers an entire spectrum of financial services with digital innovations. With a giant footprint of branches and ATMs spread across the country and overseas, Axis Bank is growing steadily and rapidly as a rock solid enterprise driven by tomorrow’s technology.
At BIU we decipher each customer’s detailed genome
We do this by tracking her real life lifestyle events
Analytics help us evaluate allocation for new branches
We use Predictive Analytics & Machine Learning Techniques for critical business decisions
We have risk scorecards in place now for all major products – HL, AL, PL and CC
Proprietary scorecard approach drives competitive advantage by adding incremental value over generic bureau score
We use traditional and advanced Machine Learning and AI algos
We are a young and talented team bubbling with ideas.
So what are you waiting for?
Watch the stories of these women from a small village of Chidambaram, Tamil Nadu, who have been empowered by #HDFCBank Sustainable Livelihood Initiative #CSR. It has helped them with access to a better livelihood. The initiative has also provided them with financial and non-financial services such as occupational training, credit counseling, and financial literacy training.
In 2007, Mr. Rajesh, CMD of Pause Wines decided to venture into the wine world and formed Pause Wines and Ideas Pvt. Ltd. as a Prarthana Group company. Under this company, Rendez-vous Wines India Pvt. Ltd. takes care of the vineyards and winemaking, and Pause Wines Pvt. Ltd. looks after the marketing and distribution of all its wine variants.
Testimonial - On a ICICI Prudential product. #iprulife #icicibank
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