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Explore selected hdfc-ergo video projects, case studies and production examples from Santanu Productions. The projects below showcase real-world work across corporate, industrial and brand communication requirements.
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India – 7th biggest country in terms of geography. It has 5500 cities and 640,000 villages with 65% of population residing in rural India
The overall general insurance penetration is 0.8 percent of GDP while it is only 0.1% of GDP in villages.
The opportunity is big, but given the wide geographical spread, low ticket size and annual nature of policies, the challenge is how to reach economically. As it requires large number of offices and agents.
The only solution is to go digital
A revolution is taking shape in India to take insurance to the remotest corners of the country. The key to success is a model, which sells simple, easy to understand, low ticket size products and is cost effective for the insurer.
This mission is being achieved jointly with the partnership of the government and the insurance industry through effective use of technology.
Through the government’s national eGovernance platform i.e Common Service Centers, a wider reach can be achieved with help of 140,000 eKiosks.
This engaging whiteboard doodle animation video simplifies HDFC Bank’s personalized mobile banking features. Through hand-drawn visuals and easy narration, it showcases how customers can enjoy seamless, secure, and customized banking experiences from their mobile devices—anytime, anywhere.
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नमस्कार, HDFC बैंक मोबाइल बैंकिंग में आपका स्वागत है। यदि आप अक्सर सफर करते रहते हैं और हर वक्त अपने बैंक से जुड़े रहना चाहते हैं - तो मोबाइल बैंकिंग आपके लिए बिलकुल सही विकल्प है। HDFC बैंक गर्व के साथ आपके सामने पेश करते हैं अपना Android App, जो आपको किसी भी Android मोबाइल phone पर मोबाइल बैंकिंग की सुविधा प्रदान करता है।
Achievements of HDFC Bank in Rajasthan are showcased in this compelling audiovisual created as part of a government proposal. Highlighting the bank’s rural outreach, digital innovation, and inclusive growth initiatives, the AV illustrates HDFC Bank’s contribution to Rajasthan’s socio-economic development and its alignment with the state's vision for a progressive future.
Watch the stories of these women from a small village of Chidambaram, Tamil Nadu, who have been empowered by #HDFCBank Sustainable Livelihood Initiative. It has helped them with access to a better livelihood. The initiative has also provided them with financial and non-financial services such as occupational training, credit counseling, and financial literacy training.
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